E.l.f. Acquires Naturium
E.l.f. is coming for your pores. And your arms, legs, and bottom, too. On…
August 29, 2023
The CEW Cheat Sheet lets you conveniently scroll through the morning’s biggest beauty,…
CEW Cheat Sheet: May 25, 2023
The CEW Cheat Sheet lets you conveniently scroll through the morning’s biggest beauty,…
Highlights from E.l.f. Cosmetics, Estée Lauder Earnings Calls
Two of beauty’s powerhouses recently posted quarterly sales, hosting calls to the financial…
Beauty Bite: Neutrogena Joins e.l.f., ColourPop, and Uoma Beauty in the 4th “Make It BLACK” Campaign Celebrating the Luxury of Black and Raising Money for Black Founders with “Back to Black”
Uoma Beauty founder Sharon Chuter isn’t just changing the color of makeup shades…
Companies Celebrate the LGBTQIA+ Community for Pride Month
Beauty brands are taking Pride Month in stride with philanthropic initiatives to support…
E.l.f. Beauty Creates Fourth Portfolio Brand: E.l.f. Skin
E.l.f. Beauty, the value-priced makeup range that’s become a social media innovator, has…
The Make It Black Campaign is Back
Uoma Beauty and Pull Up For Change founder Sharon Chuter is relaunching the…
Alicia Keys Puts the Soul Back in Soulcare with New Color Line
Artist and entrepreneur Alicia Keys is entering the world of color cosmetics with…
Best of Spring 2022 Beauty Product Launches
The best of spring 2022 beauty is now available, with items ranging from…
What’s Happening in the Beauty + NFT Landscape?
NFTs (non-fungible tokens) are a new and emerging technology that are used to…
5 Minutes with E.l.f. Beauty Chairman and CEO Tarang Amin
Tarang discusses how e.l.f.’s founding principle of disruption guides its business practices, what…
