BW Confidential Analyzes Beauty In Argentina
If you look at it on paper, growth in Argentina’s prestige cosmetics market looks healthy, even in volume terms. Market-research company Segmenta reported that for 2013, prestige retail sales were up by 39.67% in value and by 10.83% in units. (Segmenta covers 51% of the prestige market in Argentina.) However, the reality for cosmetics firms—manufacturers, distributors and retailers alike—is another story.
BY Aubree Mercure | PUBLISHED April 9, 2014
This content is exclusively open to CEW Members
Join CEW for unlimited access to articles, industry reports, and more.
Benefits include:
- Invitations to members-only industry events
- Connect with 9,000+ industry contacts globally
- CEW Beauty News & proprietary trend reports
- Exclusive networking opportunities
Sign Up
Already a CEW Member? Log In
