Excitement for this year’s CEW Beauty Awards Finalists will reach new levels thanks to a livestream of the announcement, to be held Friday, August 14 at 12 p.m. EST, 3 p.m. PT. The highly-anticipated event will be fueled by Vimeo’s best-in-class streaming platform, making the event accessible to a global audience from any device. Kirbie Johnson and Sara Tan, the hosts of popular podcast, Gloss Angeles, will be revealing some of the finalists on their show the morning of the announcement, and will host the afternoon broadcast recognizing 274 finalists from more than 1,104 product entries, across 45 categories.

“For the first time, the Beauty Awards Finalists will be in a livestream broadcast with an opportunity to interact and engage with viewers in real time,” Carlotta Jacobson, President, CEW. “CEW’s partnership with Gloss Angeles will bring the excitement and notoriety of CEW’s Beauty Awards program to an even broader audience.”

Now in its 26th year, the awards program has adapted over the years to incorporate rapidly-evolving technologies that allow CEW’s community to connect and engage. This year, individuals can get in on the action by submitting questions and comments to @cewinsider on Twitter and include #CEWBeautyAwards for a shoutout during the virtual event.

Don’t miss the big announcement. Click here to register for free access to Friday’s event.