July 2024 Product Watch
While summer heat is melting away our fantasy of a cool summer, the…
Ulta Beauty Shines in Q3; Reveals New Store Layout Focusing on Skin Care
During Ulta Beauty's third quarter, it launched a new store layout featuring skin…
Mass & Masstige 2018 Brand Plans
A handful of brand leaders spoke to Beauty Insider about their new launches,…
Mass & Masstige 2018 Brand Plans
A handful of brand leaders spoke to Beauty Insider about their new launches,…
Masstige: The Growing Crossover of Mass and Prestige
To better understand the growing crossover between mass and prestige cosmetics, Tribe Dynamics…
Can ECRM Do for Prestige What It’s Done for Mass?
In nearly 20 years, ECRM has become the mass market’s go-to for new…
Ingrid Jackel: The Class of Mass
Physicians Formula is a mass-market beauty maverick that takes aim at products with…
