Beauty’s Indie “It” List
What’s hot in the indie beauty world? Beauty Insider spoke with executives from Bloom.com, Birchbox.com, C.O. Bigelow, Space NK, Bluemercury and Ricky’s about their indie standouts. And no surprise, several nail newbies came out on top as did makeup items with rich color payoff and innovative packaging. In hair and skin care, brands focusing on specific needs and eco-conscious lines are gaining traction. Here, picks by the industry’s best and brightest, all sold online and at select stores.
BY Aubree Mercure | PUBLISHED November 12, 2012
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