Circana on the “Treat” Mindset - CEW

Circana on the “Treat” Mindset

Whether it’s a mood-booster, form of escapism, or a means of self-expression, beauty products hold a special place in consumers’ hearts. All which factor into why the beauty industry is so resilient during shaky times. Circana’s Natallia Bambiza, Director and Beauty Industry Analyst, shares more about beauty’s durability.

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