E.l.f. Beauty Gets Fashionable with American Eagle Outfitters
A collaboration between two iconic Gen Z brands – and their buzzworthy CMOs — fuses fashion with beauty.
Match My Makeup: Makeup Customization Via Breakthrough Technology
Utilizing a mix of art (via makeup artists) and science (exacting algorithmic tech), Match My Makeup is the world’s most precise shade finder. But it’s not just a boon for confused foundation buyers. It can also turbocharge e-tailer and retailer sales.
Walmart is Getting its Glow on for Upcoming Consumer Beauty Event
Walmart is gearing up for its second annual consumer beauty shopping event, Walmart Beauty Glow Up, an experience that looks to offer beauty lovers an opportunity to stock up on brand favorites and new items at a major discount.
Where to Sell Next: The Big Question Facing Natural Brands
Despite brisk e-commerce sales and communities of loyal fans shopping at small neighborhood stores, the clean beauty brands attending this year’s largest trade show geared towards the market are looking to increasingly break into big-box retail.
CEW Cheat Sheet: March 23, 2023
The CEW Cheat Sheet lets you conveniently scroll through the morning’s biggest beauty, tech, and business-related headlines all in one place. Stay up-to-date on major acquisitions and industry moves; learn about brand launches and beauty biotech innovations; and read through investigative reports on the state of the market or our new working norm.
CEW Cheat Sheet: March 22, 2023
The CEW Cheat Sheet lets you conveniently scroll through the morning’s biggest beauty, tech, and business-related headlines all in one place. Stay up-to-date on major acquisitions and industry moves; learn about brand launches and beauty biotech innovations; and read through investigative reports on the state of the market or our new working norm.
Ali Kole Pulls Back the Curtain on Amazon Beauty
Amazon aims to be the most trusted beauty destination by curating a blend of beloved and emerging beauty brands.
CEW Cheat Sheet: March 16, 2023
CEW Cheat Sheet: March 15, 2023
Erica Culpepper Talks Priorities for her New Role as GM, IT Cosmetics, L’Oréal USA
QVC Launches UOMA Beauty as Part of 31 Days of Makeup
UOMA founder Sharon Chuter is making her QVC debut to showcase her inclusive beauty brand.
