Name: 2026 Global Trend Report
Start: 2026-02-28T13:00:00-05:00
End: 2026-02-28T14:00:00-05:00

Event Overview

One ticket, double the insight. Your 2.12.26 Deep Dive registration includes access to our 3-hour State of the Industry: Global Trend Report from 2.5.26—more than 4 hours of must-see programming.

Recordings of Part 1 and Part 3 available for new ticket purchasers through 2/28/26

Part 1: GTR State of the Industry: Year In Review & 2026 Outlook

Feb 5 @ 1:00 PM EST

2 hour virtual event features seven data experts recapping 2025 highlights to set the year’s agenda with high-level, data-driven insights.

Part 2: GTR On-Site Session: Presentations, Activations & Networking

Feb 5 @ 5:30 PM EST IN-PERSON SESSION IS SOLD OUT

Pinterest Headquarters, NYC

2-hour In-Person session will feature networking and programming at Pinterest’s NYC headquarters. Content includes the company’s key findings from the Pinterest Predictions 2026 Trend Report, plus a deep dive hosted by a panel of experts into how the beauty industry can embrace the AI boom. **Space is limited for the on-site session. First-come, first-served.

Part 3: GTR Deep Dive Session

Recording available for ticket purchasers through 2/28/26Feb 12 @ 1:00 PM EST

60-minute virtual deep dive exploring specific trends and challenges with practical, forward-looking takeaways. Topics covering travel, wellness platforms, sensorial experiences, and emotional well-being in beauty routines.

Global Trend Report: In-Person Session Details

This 2-hour In-Person Session will be held on the evening of Feb. 5, and feature networking and programming at Pinterest’s NYC headquarters. Content includes key findings from the Pinterest Predictions 2026 Trend Report, a panel discussing Pinterest’s insights, a deep dive into how the beauty industry can embrace the AI boom by Alida Labs, and what fragrance trends and insights we should know for 2026 from Scentbird.

Trend Tension: Optimizing for Authenticity

Trends are a critical growth engine for beauty brands — but they can also pull brands into performative “trend chasing” rabbit holes. In this thought-provoking panel led by Pinterest, you will hear from thought leaders at Maybelline, Influencer, and Pinterest Predicts who will explore how beauty marketers can engage with emerging trends without sacrificing identity. This will unpack:

How to separate durable cultural shifts from short-lived fads

How to assess “brand permission” and audience relevance before jumping in

How to translate a trend into distinctive creative, product storytelling, and creator collaborations that feel authentic.

Workshopping How the “Ultimate Beauty Brand” Uses AI

Join Alida Labs’ Chaz Giles for a forward-looking discussion on AI’s rapid acceleration in 2025 and what it means heading into 2026. Come ready to engage in an interactive workshop where you’ll explore smart and responsible ways to apply AI, and learn from the perspectives of your peers. The session will also highlight common pitfalls to avoid when scaling AI initiatives, and provide clarity on how AI will—and won’t—impact your role.

The Future of Scent

Scentbird’s Abdellah Mellouk will dive into beauty’s fastest growing category and what brands can expect for the year to come.

CEW event cancellation/refund policy