In breaking business news this morning, L’Oréal is raising €3 billion to support its acquisition of Kering Beauté, through a three-part bond sale. “Proceeds will help finance L’Oréal’s deal to acquire Kering’s beauty division, with Kering set to receive €4 billion in cash at closing next year,” reports Global Cosmetics News. Meanwhile, the Brazilian beauty conglomerate Natura & Co has reported a double-digit fall in its Q3 2025 sales. “Despite the results, stock prices remained stable with a closing price of $9.20,” according to Cosmetics Business.
The Future Laboratory has published The Great Beauty Blur — its annual report on the future of beauty, health, and wellness. “The report explores how years of monotony and a lack of innovation is resulting in a movement of new beauty ideals that aim to shake up the market,” reports WWD, in an exclusive breakdown of the report.
In other beauty headlines, Duel’s new Brand Advocacy Trends report reveals why community is the new growth driver. At The Drum Predictions, Verity Hurd — Duel’s Head of Category & Content, and co-host of the Building Brand Advocacy podcast — explained why marketers should be making advocacy their next priority.
Here at CEW, we sit down with Amazon’s Melis del Rey to find out what’s driving success and consumer trust right now, as it advances a new era of personalized, purposeful shopping experiences. “We want to be the most trusted destination for beauty, health, and wellness,” said del Rey, General Manager, Health & Beauty, Amazon U.S. Stores. “Our vision is to empower customers to build highly personalized regimens that support their beauty, health, and wellness goals.”
Speaking of Amazon, Korean Skincare Dr. G is making its debuts in the U.S. on Amazon — the first time the brand has been available to American beauty shoppers. Meanwhile, the hand care brand Paume is entering 700 Ulta Beauty stores.
Read more about these news stories by clicking on the links below.
L’Oréal Raising €3 Billion To Support Kering Beauté Acquisition. “The move highlights strong investor appetite for high-grade corporate issuance and L’Oréal’s strategy to use the bond market to secure financing for major acquisitions.” reports Global Cosmetics News. (GLOBAL COSMETICS NEWS)
Natura & Co Reports Q3 2025 Slump. “Natura & Co attributes the weaker performance to slowing demand in its key Brazilian market, where revenue declined by 3.7%, citing high interest rates and slower economic growth within the market,” reports Cosmetics Business. (COSMETICS BUSINESS)
The Future Laboratory Publishes “The Great Beauty Blur”. “Around 10 percent of annual sales in the beauty industry come from genuinely new innovations, but then innovation is challenging because only around 10 percent of new beauty brands managed to survive long term,” Olivia Houghton, The Future Laboratory insights and engagement director and beauty lead, told WWD. (WWD)
Duel Reveals Brand Advocacy Trends. The report highlights three trends defining advocacy, including The Rise of the Creator Ecosystem. (CEW)
Amazon’s Melis del Rey On Building Trust And Driving Success. “Amazon’s U.S. beauty and health business is advancing a new era of personalized, purposeful shopping experiences designed to help consumers achieve their personal goals,” writes CEW reporter Victoria Kirby, who sat down with del Rey. (CEW)
Dr. G Arrives In The U.S. On Amazon. Dr. Gun Young Ahn, founder of Dr.G, commented: “Our mission at Dr.G is to make clinical-grade skincare accessible to everyone. Launching through Amazon allows us to meet ingredient conscious consumers where they already discover and explore products, while using real-time insights to better understand the needs of the U.S. skincare community.” (BEAUTY PACKAGING)
Paume Enters Ulta Beauty. The hand care brand surpassed approximately $713,000 in sales during its first month. (BEAUTY INDEPENDENT)
