Tula, the New York-based doctor-founded skin care brand which was recently acquired by Procter & Gamble, is heading down under, expanding distribution to one of the most prominent beauty retailers in Australia and New Zealand.
Procter & Gamble Beauty announced Wednesday its intent to buy skin care and wellness brand TULA, pending regulatory approvals. TULA and its New York-based team, including CEO Savannah Sachs, will continue to operate independently.
TULA is now homing in on body care with its expansion into the category featuring two new products, exclusively at Ulta Beauty. The entry into body is a response to Ulta sales data which shows that sales in the body segment are up 50 percent year over year, outpacing facial skin care growth by 19 percent.
As millions of people across the country have joined together to protest racial violence and call for justice in response to the death of George Floyd, beauty brands are also taking a stand, taking to social media to announce their support of the cause.
If you are what you eat, then the gluten adverse sect needn’t be tolerant any longer as more and more companies are promising products that are vegan and gluten free.
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